According to the latest MS Partner News, Support for Windows XP SP2 Ends July, 2010!
Tuesday, January 12, 2010
SEO Certification – Is There Such a Thing?
SEO Certification – Is There Such a Thing?
IT Training Solutions is in the process of designing a course on Search Engine Optimisation (SEO), so I’ve been doing quite a bit of research on this topic. One of the problems, as outlined in the article below, is how quickly the search engines change their search algorithms. So it’s very easy to find yourself learning SEO tips that are no longer applicable.
I found the article below on http://www.seo-theory.com/ written by Michael Martinez to be very enlightening as to the reality of SEO certification. I’ve take the liberty to edit some of his personal opinions for the purpose of staying on the topic of certification.
“SEO Certification is a really scary topic. There are dozens if not hundreds of Web sites offering SEO Certification and, in an industry that has no professional standards, many of these sites claim to base their certifications on “peer reviewed” processes and nationally recognized standards. I know of only one established peer-reviewing group and that is Search Engine Marketing Journal. I’m not aware of any publications by the body on standards or certification.
In fact, there is only one internationally recognized organization that has anything approaching the credibility of being a “standards body” and that is the Search Engine Marketing Professionals Association.
IT Training Solutions is in the process of designing a course on Search Engine Optimisation (SEO), so I’ve been doing quite a bit of research on this topic. One of the problems, as outlined in the article below, is how quickly the search engines change their search algorithms. So it’s very easy to find yourself learning SEO tips that are no longer applicable.
I found the article below on http://www.seo-theory.com/ written by Michael Martinez to be very enlightening as to the reality of SEO certification. I’ve take the liberty to edit some of his personal opinions for the purpose of staying on the topic of certification.
“SEO Certification is a really scary topic. There are dozens if not hundreds of Web sites offering SEO Certification and, in an industry that has no professional standards, many of these sites claim to base their certifications on “peer reviewed” processes and nationally recognized standards. I know of only one established peer-reviewing group and that is Search Engine Marketing Journal. I’m not aware of any publications by the body on standards or certification.
In fact, there is only one internationally recognized organization that has anything approaching the credibility of being a “standards body” and that is the Search Engine Marketing Professionals Association.
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